Property Manager Dashboard

ROLE: UI, User Research, UX, Visual Design

To address user feedback and monetization needs, I needed to build a brand-new interface for real estate professionals managing large listing portfolios

I KICKED OFF THIS PROJECT WITH OFFICE VISITS TO OUR TWO LARGEST ACCOUNTS TO OBSERVE HOW USERS WERE USING OUR CURRENT TOOLS

THE BIGGEST REQUEST WAS THE ABILITY TO VIEW INVENTORY BY BUILDING VS INDIVIDUAL LISTING

I THEN COMBINED USER PAIN POINTS WITH OUR BUSINESS STRATEGY NEEDS TO IDENTIFY PRODUCT REQUIREMENTS

SKETCHES HELPED COMMUNICATE THE CORE PRODUCT PAGES

AND REFINED TO CREATE AN EXPERIENCE THAT WAS SIMPLE YET POWERFUL